Smart Her is a d/b/a of Kinloch Capital, LLC.  This website is available for informational purposes only and does not constitute an offer to sell or a solicitation to buy a security or any form of investment advice offered by Kinloch Capital, LLC. Check the background of this firm on FINRA BrokerCheck

Investment advisory and financial planning services offered through Kinloch Capital, LLC., a SEC Registered Investment Advisor.

By using this website, you accept our Terms of Use and Privacy Policy. Past performance is no guarantee of future results. Any historical returns, expected returns, or probability projections may not reflect actual future performance. All securities involve risk and may result in partial or total loss. Neither Smart Her nor any of its affiliated firms provide legal or tax advice and do not represent in any manner that the outcomes described herein will result in any particular tax consequence. Prospective investors should confer with their personal tax advisors regarding the tax consequences based on their particular circumstances. Neither Smart Her nor any of its affiliates assume responsibility for the tax consequences for any investor of any investment.

Any information that may be considered advice concerning a federal tax issue is not intended to be used, and cannot be used, for the purposes of (i) avoiding penalties imposed under the United States Internal Revenue Code or (ii) promoting, marketing or recommending to another party any transaction or matter discussed herein.  Any references made to awards/professional associations are not an endorsement by any third party to invest with Smart Her and are not indicative of future performance. Clients should not rely on these for any purpose and should conduct their own review prior to investing.

While the data we use from third parties is believed to be reliable, we cannot ensure the accuracy or completeness of data provided by investors or other third parties. The attached materials, URLs, or referenced external websites are created and maintained by a third-party, which is not affiliated with Smart Her or its affiliates. The information and opinions found within have not been verified by Smart Her, nor do we make any representations as to its accuracy and completeness. Smart Her and affiliates are not endorsing these third-party services, or their privacy and security policies, which may differ from ours. We recommend that you review this third-party’s policies and terms.

Website Legal Terms and Conditions

These terms and conditions of use (these “Terms and Conditions”) apply to this website (collectively, the “Site”) and your use thereof.

Please read these Terms and Conditions carefully before using the Site. By accessing and continuing to use the Site, you acknowledge that you have read, understood and agree to these Terms and Conditions. If you do not agree to these Terms and Conditions, you should not access or use the Site. Smart Her and its affiliates reserve the right, at Smart Her’s discretion, to change, modify, add or remove portions of these terms at any time. Modifications will be effective immediately upon posting unless Smart Her indicates otherwise. Therefore, Smart Her suggests that you review these terms periodically for changes. By using the Site after Smart Her has posted changes to these Terms and Conditions, you are agreeing to be bound by these terms as amended.

Smart Her Grants You a Limited Right to Use the Site

You may not violate or attempt to violate the security of the Site. At any time and for any reason Smart Her may revoke your right to use all or any portion of the Site.

Disclaimer

All content is for informational purposes only. Nothing contained in the Site constitutes investment, legal, accounting or tax advice and you should not consider any such information on the Site to be the same. Neither the information nor any opinion contained in the Site constitutes a solicitation or offer by Smart Her or any fund or other entity managed directly or indirectly by Smart Her to buy or sell any securities, futures, options or other financial instruments. Although the Site may include investment-related information, nothing on the Site is a recommendation that you purchase, sell or hold any security or other investment, or that you pursue any investment style or strategy.

Smart Her does not give any advice or make any representations through the Site as to whether any security or investment is suitable to you or will be profitable. Decisions based on information contained on the Site are the sole responsibility of the visitor. If you would like investment, accounting, tax, or legal advice, you should consult with your own financial advisors, accountants, or attorneys regarding your individual circumstances and needs.

PAST PERFORMANCE IS NOT INDICATIVE OF FUTURE RESULTS AND INVESTMENT STYLE IS NEITHER INDICATIVE OF NOR A GUARANTEE OF FUTURE PERFORMANCE. There is no guarantee that an investment strategy will achieve its objectives. The value of investments may fall as well as rise and investors may not get back the amounts invested. Investment in any of these strategies is speculative, involves a high degree of risk and is designed only for sophisticated investors who are able to bear the loss of their investment in a security. Investing involves risk, including the possible loss of principal.

There are various risks you assume in relying on the content. Dated content speaks only as of the date indicated. Smart Her makes reasonable efforts to provide accurate content, but at times may not promptly update or correct the Site even if it is aware that the content is inaccurate, outdated, or otherwise inappropriate. Smart Her may change all or any portion of the Site at any time without notice to you. Smart Her does not endorse the opinions of or warrant the accuracy of facts or other content contributed by, any third party. You agree Smart Her is not liable for any action you take or decision you make in reliance on any content.

The materials in the Site are provided “AS IS” and without warranties of any kind (either express or implied, including warranties of merchantability, fitness for a particular purpose and non-infringement). To the fullest extent permissible pursuant to applicable law, Smart Her disclaims any and all warranties, express or implied, including, but not limited to, implied warranties of merchantability and fitness for a particular purpose.

Smart Her further assumes no responsibility for and makes no warranties regarding the availability, accuracy, completeness, timeliness, functionality, reliability, sequencing, or speed of delivery of the functions contained at this Site will be uninterrupted or error-free, that defects will be corrected, or that the Site or the server that makes it available will be free of viruses or other harmful components. Smart Her shall not be liable for any damages to, viruses that may infect, or services, repairs or corrections that must be performed on your computer as a result of your accessing this Site.

Smart Her is not liable for any technological problems regarding the Site or any impact they may have. All or any portion of the Site may not be available and may not function properly at any time. Smart Her makes reasonable efforts to avoid technological problems, but at any time, the Site may have and may cause technological problems such as viruses and other damaging computer programming routines or engines. Smart Her takes reasonable security precautions when using the internet, telephone, or other means to transport data or other communications, but Smart Her disclaims liability for any interception of data or communications. Smart Her makes reasonable efforts to ensure that the Site is secure, but Smart Her does not guarantee the security of the Site. Smart Her is not liable for any damage or injury caused by the performance or failure of performance of all or any portion of the Site. Smart Her is not liable for any defects, delays, or errors in or resulting from your use of the Site.

Smart Her does not warrant or represent that the materials on this website are correct, accurate, or reliable. You (and not Smart Her) assume the entire cost of all necessary servicing, repair, or correction of your property or operations as a result of using this website.

Smart Her and its affiliates disclaim, to the fullest extent permitted by law, all express and implied warranties of merchantability, fitness for a particular purpose, and non-infringement. If you live in a state that does not allow disclaimers of implied warranties, our disclaimer may not apply to you.

By using this website, you accept at your own risk that the Internet and online communications medium may not perform as intended despite the efforts of Smart Her, your Internet Service Provider, and you.

You are not authorized to post on or transmit to or from this website any unlawful, threatening, libelous, defamatory, obscene, scandalous, inflammatory, pornographic, or profane material, or any other content that could give rise to any civil or criminal liability under the law.

Reference to a fund or security anywhere on this website is not intended to constitute research and should not be construed as a recommendation to buy, sell, or hold that or any other security, except where an express offer is permissibly made. For example, we provide current prospectuses of our mutual funds and applications for you to use to make an investment.

Security prices are provided for your information only. They are based upon information that we consider reliable, but we do not represent that they are accurate or complete, and they should not be relied upon as such. Prices reflect Smart Her’s good faith effort to ascertain a fair valuation. These valuation levels do not necessarily assume immediate liquidation of the position and may not be realized upon liquidation. No representation is made that actual transactions could be effected at these levels. Market conditions, transaction size and other factors may affect the price received upon liquidation.

Smart Her maintains historical materials and disclosures on its Site for archival and regulatory purposes. The information contained in such materials and disclosures was accurate at the time it was initially presented, and Smart Her assumes no responsibility for updating information to reflect subsequent developments.

Restrictions on Use of Materials Unless otherwise expressly noted, all information and materials, including without limitation images, illustrations, designs, icons, photographs, video clips and written and other materials, that are part of the Site are copyrights, trademarks, service marks, trade names, trade dress and/or other intellectual property owned, controlled or licensed by Smart Her. No material from the Site may be copied, reproduced, republished, uploaded, posted, transmitted or distributed in any way; provided, however, that you may download, where specifically permitted, one copy of the materials on any single computer for your personal, non-commercial use only, provided you keep intact and properly display all copyright and other proprietary notices. You may not distribute, modify, transmit, reuse, repost, or use the content of the Site, including, without limitation, any text, images, audio and video, for public or commercial purposes without Smart Her’s written permission. Modification or use of the information or materials for any other purpose will violate the copyright and/or intellectual property rights of Smart Her. Smart Her will not treat users of this Site as its clients by virtue of their accessing this Site.

This website’s content is protected by U.S. and worldwide copyright and trademark laws and treaty provisions. By using this website, we do not grant you any rights to copy, reproduce, distribute, modify, post, frame-in, sell or license any of the content contained herein, except that you may print a copy of the information contained herein for your personal use only. You may not reproduce or distribute the text or graphics to others or copy all or substantially all of the content to your own hard drive or server. You also may not create a link from a third-party website to this website without the prior written permission of Smart Her.

Smart Her, the Smart Her logo, and all related names, logos, product and service names, designs, and slogans are trademarks of Smart Her or its affiliates or licensors (“Smart Her Marks”), except third party trademarks and service marks which are the property of their respective owners. You must not use any such marks without the prior written permission of Smart Her or the respective owners.

Any use of Smart Her Marks by third parties must be preceded by written permission from Smart Her and must be used in the form and with the registered service mark designation as indicated.

Disclosures and Forward-Looking Statements The information contained on the Site may contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that reflect Smart Her’s current views with respect to, among other things, future events and financial performance. Smart Her generally identifies forward- looking statements by terminology such as “outlook,” “believe,” “expect,” “potential,” “continue,” “may,” “will,” “should,” “could,” “seek,” “approximately,” “predict,” “intend,” “plan,” “estimate,” “anticipate,” “opportunity,” “comfortable,” “assume,” “remain,” “maintain,” “sustain,” “achieve,” “see,” “think,” “position” or the negative version of those words or other comparable words.

Any forward-looking statements contained on the Site are based upon historical information and on Smart Her’s current plans, estimates and expectations. The inclusion of this or other forward-looking information should not be regarded as a representation by Smart Her or any other person that the future plans, estimates or expectations contemplated by Smart Her will be achieved.

Smart Her cautions that forward-looking statements are subject to numerous assumptions, estimates, risks and uncertainties, including, but not limited to, the following: global economic, business, market and geopolitical conditions; U.S. and foreign regulatory developments relating to, among other things, financial institutions and markets, government oversight, fiscal and tax policy; conditions impacting the alternative asset management industry; Smart Her’s ability to retain existing investor capital; Smart Her’s ability to successfully compete for fund investors, assets, professional talent and investment opportunities; Smart Her’s ability to retain its executive managing directors, managing directors and other investment professionals; Smart Her’s successful formulation and execution of its business and growth strategies; Smart Her’s ability to appropriately manage conflicts of interest and tax and other regulatory factors relevant to Smart Her’s business; and assumptions relating to Smart Her’s operations, investment performance, financial results, financial condition, business prospects, growth strategy, and liquidity.

If one or more of these or other risks or uncertainties materialize, or if Smart Her’s assumptions or estimates prove to be incorrect, Smart Her’s actual results may vary materially from those indicated in these statements. These factors are not and should not be construed as exhaustive and should be read in conjunction with the other cautionary statements and risks that are included in Smart Her’s disclosures. There may be additional risks, uncertainties and factors that Smart Her does not currently view as material or that are not known. Smart Her does not undertake to update any forward-looking statement because of new information, future developments, or otherwise.

Statements made on our website and in other material in our Company Information area that look forward in time are forward-looking statements.  You can identify these forward-looking statements by the use of words such as “outlook,” “believe,” “expect,” “potential,” “continue,” “may,” “should,” “seek,” “approximately,” “predict,” “intend,” “will,” “plan,” “estimate,” “anticipate” or the negative version of these words or other comparable words.  Forward-looking statements are subject to various risks and uncertainties.  Such risks and uncertainties include, without limitation, the adverse effect from a decline in the securities markets or a decline in Smart Her’s products’ performance, a general downturn in the economy, competition from other companies, changes in government policy or regulation, inability of Smart Her to attract or retain key employees, inability of Smart Her to implement its operating strategy and acquisition strategy, inability of Smart Her to manage rapid expansion and unforeseen costs and other effects related to legal proceedings or investigations of governmental and self-regulatory organizations.  The views on this website were prepared based upon the information available at the time such views were written.  Changed or additional information could cause such views to change.

The Site and the information contained herein do not constitute an offer of any fund affiliated with Smart Her.

Jurisdictional Issues Unless otherwise specified, the materials in or accessible through the Site are directed at residents of the United States, its territories, possessions and protectorates. The Site is controlled and operated by Smart Her from its offices within the State of Virginia, United States of America. Smart Her makes no representation that materials in or accessible through the Site are appropriate or available for use in other locations or that access to them where their content is located is not illegal and prohibited. Those who choose to access the Site from other locations do so on their own initiative and are responsible for establishing the legality, usability and correctness of any information or materials under any or all jurisdictions and the compliance of that information or material with local laws if and to the extent local laws are applicable. You may not use or export the information or materials in violation of U.S. export laws and regulations. The information provided in or accessible through the Site is not intended for distribution to, or use by, any person or entity in any jurisdiction or country where such distribution or use would be contrary to law or regulation or which would subject Smart Her to any registration or other requirement within such jurisdiction or country. Smart Her reserves the right to limit access to the Site to any person, geographic region, or jurisdiction.

Transmissions to and from the Site Electronic communications can be intercepted by third parties and, accordingly, electronic mail and other transmissions to and from the  domain name or made via this Site may not be secure. Communications to Smart Her, particularly those containing confidential information, should be sent by mail to: Kinloch Capital LLC, Attention: Chief Compliance Officer, 4801 Cox Road, Suite 200, Glen Allen, VA 23060. Subject to any applicable terms and conditions set forth in Smart Her’s Privacy Policy, any communication or other material that you send to Smart Her through the internet or post on the Site by electronic mail or otherwise is and will be deemed to be non-confidential and non-proprietary, and Smart Her shall have no obligation of any kind with respect to such information. Smart Her shall be free to use any ideas, concepts, know- how, or techniques contained in such communication for any purpose whatsoever, without any notice and/or compensation due or payable to you.

Links to Other Web Sites and Services Smart Her does not review or monitor any websites linked from or to the Site and your following links from or to such websites is at your sole risk. Accordingly, Smart Her cannot be held responsible for the information, materials, products or services obtained on or from such other websites, nor will Smart Her be liable in any respect whatsoever for any damages arising from your access to such websites. Any links from or to other websites are provided merely for the convenience of the users of the Site and the inclusion of these links does not imply an endorsement, representation or warranty by Smart Her with respect to any such linked websites or the content, products or services contained or accessible through, or the operators of, such websites.

Liability SMART HER’S LIABILITY WITH RESPECT TO THE SITE IS LIMITED TO THE MAXIMUM EXTENT PERMITTED BY LAW.

AS A CONDITION OF USE OF THIS SITE, YOU AGREE TO INDEMNIFY SMART HER OR ANY OF SMART HER’S AFFILIATES, AGENTS, OR EMPLOYEES FROM AND AGAINST ANY AND ALL ACTIONS, CLAIMS, LOSSES, DAMAGES, LIABILITIES AND EXPENSES (INCLUDING REASONABLE ATTORNEYS’ FEES) ARISING OUT OF THESE TERMS AND CONDITIONS, THE SITE, OR THE INABILITY TO USE THE SITE.

SMART HER’S LIABILITY IS LIMITED EVEN IF SMART HER HAS BEEN ADVISED OF THE POSSIBILITY OF THE DAMAGES YOU SUFFER OR IF ANY REMEDY YOU HAVE FAILS IN ITS ESSENTIAL PURPOSE.

Governing Law and Consent to Jurisdiction These terms and your use of the Site shall be governed by all applicable federal laws of the United States of America and the State of Virginia. Any legal action or proceeding related to this Site shall be brought exclusively in a federal or state court of competent jurisdiction sitting in Virginia.

Monitoring of Site Smart Her expressly reserves the right to monitor any and all use of this Site. Smart Her is under no obligation to do so and assumes no responsibility or liability arising from the use of this Site.

Privacy and Security Policy Federal law requires financial institutions to inform clients of their policies relating to the protection of personal financial information. The following statement explains how Smart Her handles the information that we receive about our clients. Smart Her is committed to protecting the privacy and confidentiality of non-public personal customer information. Personal information is any data that identifies clients or their accounts.

Information Collection Smart Her may collect personal information through submission of account documentation and contact information on forms completed by the client, or client’s authorized representative. Such information could include the client’s name, e-mail and postal address, phone number, Social Security number, date of birth, government identification information, assets, income, financial needs and goals, account balances and transactions, including those with unaffiliated third parties. We use this information only to process your requests and transactions and to provide you with financial advice. We restrict access to nonpublic personal information about you to those Smart Her employees who need to know that information to provide services to you.

Information Use It is Smart Her’s policy not to disclose non-public information about our clients to any other parties except where required by law or authorized by the client’s, or authorized client’s representative, or according to our Privacy Policy. From time to time, Smart Her may disclose personal information collected from clients to third-party service providers that facilitate the operation of some areas of our investment advisory business, and Smart Her may also use such information in the account intake process, including conducting anti-money laundering screening. We require any third-party service providers to protect the confidentiality of your information and to use the information only for the purposes for which we disclose the information to them.

Safeguards Smart Her uses the following measures to protect the privacy of clients. All personal information in our computers is protected from unauthorized access by a secure firewall and database architecture. In instances where personal information is exchanged via the internet, electronic and procedural methods to safeguard this exchange are used.

It is the policy of the Firm to ensure so called “consumer report information” (such as personal information about a client, e.g., Social Security number) is protected, maintained and disposed of in ways that ensure such information is safeguarded from unauthorized uses or disclosures. Smart Her will take reasonable measures to dispose of personal information so that it cannot be read or reconstructed for unauthorized use. Smart Her will determine the appropriate method of disposal on an as needed basis.

Service Providers Smart Her may have relationships with non-affiliated third parties that require us to share customer information in order for the third party to carry out its services for us.

Processing and Servicing Transactions Smart Her may share information when it is necessary to effect, administer, or enforce a transaction for our clients or if a client initiates a request for us to share information with an outside party. All requests by clients must be received in writing from the client.

Sharing as Permitted or Required by Law Smart Her may disclose information to non- affiliated third parties as allowed by law. For example, this may include a disclosure in connection with a subpoena or similar legal process, a fraud investigation, recording of deeds of trust and mortgages in public records, an audit or examination, or the sale of an account to another financial institution.

Smart Her  Website Legal  Terms and Conditions: Last updated November 2025.